Why Outreach Campaigns?

Blend influencer marketing, media partnerships, webinars, performance marketing, advertising & brand building strategy -
All together in your student recruitment strategy.

Find students who are genuinely interested in your university.
Wave a goodbye to Agents!

What all is covered in an outreach campaign?

Influencer Marketing

More than 85% of Indian students use social media to research about an international university before taking a decision to apply & take admission.

We enable universities to script high conversion influencer content pieces and publish them with our partner influencers on Youtube & Instagram. We work with a diverse network of 18 - 30 year old nano-influencers, micro-influencers, and macro-influencers.

By leveraging our strategic insights and creative prowess, we can help universities develop more impactful campaigns that resonate with their target audiences, driving greater engagement and results.

Media Partnerships

Every student searches on the web about the university they are shortlisting for applying. When it comes to international universities, articles on top Indian media platforms is surely an edge.

We enable universities to build en effective public relations strategy, and build an unprecedented reputation amongst Indian students. Smart media choices grow brand strength, drive up conversion rates and boost quality enrolments.

With an access to more than 100 national media channel partners & more than 250 regional media channel partners, we look at communications activity holistically: proactive and reactive PR, creative content, the effectiveness of media channels and touchpoints, and influencers, to advise on future strategies.

Recruitment Webinars

Effectively convey your unique value proposition, foster meaningful connections with potential applicants, and ultimately drive enrolment growth in a competitive higher education landscape.

Through our student network in 500+ institutes across India, student recruitment webinars for our partner universities receive a very high student participation, where potential applicants interact with faculty, current students, and alumni. Webinars enable universities to filter students on the basis of educational qualification, graduation year, GMAT scores & various other metrics.

By leveraging our strategic insights and student network, we can help universities deliver more impactful webinars, filter their target student profile, interact with quality leads & drive up enquiry to enrolment ratio.

Performance Marketing

More than 2500 universities across the globe are now using performance marketing to generate genuine student leads and reduce their reliance on agents for international student recruitment.

But why? With the increased internet penetration today, it is now much easier and better to identify potential students through digital channels. Students today don't want to visit offline counsellors or agents for university admissions, so reaching them digitally makes sure your university doesn't lags behind. Digitally you can reach a wide variety of students, recruit at lowered costs, increase retention rates & build a long term brand reputation.

Universities are now leveraging this advantage with a few universities running upto 1500 ads per month on Instagram & Facebook alone. Make your performance marketing game strong and get along the digital student recruitment path with Fractal

Revolutionise Your Student Recruitment Strategy

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Why Outreach Campaigns?

Blend influencer marketing, media partnerships, webinars, performance marketing, advertising & brand building strategy - All together in your student recruitment strategy. Find students who are genuinely interested in your university. Wave a goodbye to Agents!

What all is covered in an outreach campaign?

Influencer Marketing

Revolutionise Your Student Recruitment Strategy

Blend influencer marketing, media partnerships, webinars, performance marketing, advertising & brand building strategy -
All together in your student recruitment strategy.

Find students who are genuinely interested in your university.
Wave a goodbye to Agents!